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Brands: The Logos of the Global Economy - Lury, Celia, Professor
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Celia Lury considers the interrelated dimensions of the brand: as a creator of space, time and community, as a form of intellectual property and as an increasingly important medium of exchange in a global economy.

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Brands: The Logos of the Global Economy 2004, Routledge, Oxford

ISBN-13: 9780415251839

Trade paperback

Brands: The Logos of the Global Economy 2004, Routledge, Oxford

ISBN-13: 9780415251822

Hardcover