Trout, the "king of positioning" identifies, in his signature straight from the hip style, the hard-learned lessons about superbrand blunders. He shows how to protect, foster and expand brands.
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Trout, the "king of positioning" identifies, in his signature straight from the hip style, the hard-learned lessons about superbrand blunders. He shows how to protect, foster and expand brands.
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ISBN:
0471414328
ISBN-13:
9780471414322
Pages:
240
Edition:
First Edition
Publisher:
John Wiley & Sons
Published:
10/12/2001
Language:
English
Alibris ID:
18088477278
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Fine. Dispatched, from the UK, within 48 hours of ordering. This book is in mint condition. Both the pages and the cover are completely intact, without zero sign of previous usage.
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Edition:
2001, John Wiley & Sons
Hardcover,
Very Good
Details:
ISBN:
0471414328
ISBN-13:
9780471414322
Pages:
240
Publisher:
John Wiley & Sons
Published:
10/12/2001
Language:
English
Alibris ID:
18024801937
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Very good. **SHIPPED FROM UK** We believe you will be completely satisfied with our quick and reliable service. All orders are dispatched as swiftly as possible! Buy with confidence! Greener Books.
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Details:
ISBN:
0471263036
ISBN-13:
9780471263036
Publisher:
Wiley
Published:
2002
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English
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18071559152
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Very Good-Crisp, clean, unread book with some shelfwear/edgewear, may have a remainder mark-NICE Standard-sized.
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Edition:
2001, John Wiley & Sons
Hardcover,
Very Good
Details:
ISBN:
0471414328
ISBN-13:
9780471414322
Pages:
240
Publisher:
John Wiley & Sons
Published:
2001
Language:
English
Alibris ID:
18074838962
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Jacket in Very Good condition. No markings on text. Historic Oklahoma Bookstore on Route 66. Packages shipped daily, Mon-Fri.
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Edition:
2001, John Wiley & Sons
Hardcover,
Very Good
Details:
ISBN:
0471414328
ISBN-13:
9780471414322
Pages:
240
Publisher:
John Wiley & Sons
Published:
2001
Language:
English
Alibris ID:
14893353042
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Very Good. 1st. 2001. Hardcover. Very Good.
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Edition:
2001, John Wiley & Sons
Hardcover,
New
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ISBN:
0471414328
ISBN-13:
9780471414322
Pages:
240
Publisher:
John Wiley & Sons
Published:
09/2001
Language:
English
Alibris ID:
17745061738
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New. Size: 101x14x154;
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Edition:
2001, John Wiley & Sons
Hardcover,
New
Details:
ISBN:
0471414328
ISBN-13:
9780471414322
Pages:
240
Publisher:
John Wiley & Sons
Published:
09/2001
Language:
English
Alibris ID:
17940521186
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New. Size: 9x6x0;
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Edition:
2001, John Wiley & Sons
Hardcover,
New
Available Copies: 2
Details:
ISBN:
0471414328
ISBN-13:
9780471414322
Pages:
240
Publisher:
John Wiley & Sons
Published:
2001
Language:
English
Alibris ID:
17945113184
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Brand New. New Book Original US edition, We Ship to PO BOX Address also.
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Edition:
2001, John Wiley & Sons
Hardcover,
New
Details:
ISBN:
0471414328
ISBN-13:
9780471414322
Pages:
240
Publisher:
John Wiley & Sons
Published:
09/2001
Language:
English
Alibris ID:
16650494427
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New. Size: 9x6x0; New. In shrink wrap. Looks like an interesting title!
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Details:
ISBN:
0471414328
ISBN-13:
9780471414322
Pages:
240
Publisher:
John Wiley & Sons
Published:
2001
Language:
English
Alibris ID:
18059617424
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Fine. Pages are clean and are not marred by notes or folds of any kind. ~ ThriftBooks: Read More, Spend Less.
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2001,
John Wiley & Sons, New York, NY
ISBN-13: 9780471414322
Hardcover