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Beyond Business Analytics: The Foundations of Behavioral Perspective Theory

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Beyond Business Analytics: The Foundations of Behavioral Perspective Theory - Geisler, Eliezer
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This book explores the role that data analysis plays in the managerial decision-making process. The author presents the notion of "beyond analytics," which proposes that through data collection managers evaluate patterns in business processes through models of cognitive representation, framing and modeling, and knowledge creation in businesses. The book focuses on how the massive amounts of business data can be reduced to manageable volumes, thus allowing managers to make informed decisions. Further, it relates beyond ...

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Beyond Business Analytics: The Foundations of Behavioral Perspective Theory 2023, Springer Nature Switzerland AG, Cham

ISBN-13: 9783030437206

Paperback

Beyond Business Analytics: The Foundations of Behavioral Perspective Theory 2022, Palgrave MacMillan, Cham

ISBN-13: 9783030437176

2022 edition

Hardcover