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Becoming A Digital Marketer: Gaining the Hard & Soft Skills for a Tech-Driven Marketing Career - Gildner, Anya, and Gildner, Gil
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In the rapid world of marketing, fresh graduates and traditional marketers alike are learning that the industry is blending technology at a pace never seen before. It's no longer enough to be a specialist: in today's tech-driven industry, you've got to be able to build websites, install analytics, run pay-per-click campaigns, join Twitter chats, understand SEO strategy, and experience the underrated power of email marketing. In Part 1 , you'll learn the hard skills crucial to a marketing career, like: organic search ...

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Becoming A Digital Marketer: Gaining the Hard & Soft Skills for a Tech-Driven Marketing Career 2019, Baltika Press

ISBN-13: 9781733794879

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