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Automotive Management: Navigating the Next Decade of Auto Industry Transformation

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Automotive Management: Navigating the Next Decade of Auto Industry Transformation - Diehlmann, Jens, and Häcker, Joachim
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The authors point out the entire business orientated automotive value chain. With regard to the finance perspective these elements of the value chain are scrutinized chapter by chapter. Current trends in new mobility concepts, cross-industry strategic alliances as well as requirements for product launch, especially in the BRIC countries, are highlighted. The book provides the link between science and business practice in the automotive industry. It can be used as a textbook. Many practitioners might also use it as a ...

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Automotive Management: Navigating the Next Decade of Auto Industry Transformation 2016, Walter de Gruyter, Basel/Berlin/Boston

ISBN-13: 9783110489309

2nd edition

Trade paperback

Automotive Management: Navigating the next decade of auto industry transformation 2013, De Gruyter Oldenbourg, Berlin/München/Boston

ISBN-13: 9783486723328

2nd edition

Hardcover

Automotive Management: Navigating the Next Decade of Auto Industry Transformation 2010, Walter de Gruyter, Berlin/München/Boston

ISBN-13: 9783486597806

Hardcover