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Applied Sport Business Analytics - Atwater, Christopher, and Baker, Robert E, and Kwartler, Ted
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"This book addresses the fundamental use of analytical metrics to inform sport managers, framing sport analytics for practical use within organizations. The book is organized to present the background of sport analytics, why it is useful, selected techniques and tools employed, and its applications in sport organizations. The text guides the reader in selecting and communicating information in a useable format, and the translation of metrics in informing managers, guiding decisions, and maximizing efficiency in achieving ...

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Applied Sport Business Analytics 2022, Human Kinetics Publishers

ISBN-13: 9781492598534

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