Skip to main content alibris logo

Advances in Advertising Research (Vol. 1): Cutting Edge International Research

by , ,

Write The First Customer Review
Advances in Advertising Research (Vol. 1): Cutting Edge International Research - Terlutter, Ralf (Editor), and Diehl, Sandra (Editor), and Okazaki, Shintaro (Editor)
Filter Results
Item Condition
Seller Rating
Other Options
Change Currency

The goal of the book is to advance more systematic research in the fields of advertising and communication form an international perspective. Renowned communication researchers from around the globe have contributed to the making of this book.

loading
Advances in Advertising Research (Vol. 1): Cutting Edge International Research 2010, Gabler Verlag, Wiesbaden

ISBN-13: 9783834921116

German
2010 edition

Hardcover