Signs shape our lives: we are surrounded by signs, we surround ourselves with signs, and usually we are completely unaware of it. Rudi Keller shows how signs emerge, function, and develop in the permanent process of language change. He recombines thoughts and ideas from Plato to the present day to create a new theory of the meaning and evolution of icons and symbols. By assuming no prior knowledge and by developing his argument from first principles, he has written a basic text which includes all the necessary features: ...
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Signs shape our lives: we are surrounded by signs, we surround ourselves with signs, and usually we are completely unaware of it. Rudi Keller shows how signs emerge, function, and develop in the permanent process of language change. He recombines thoughts and ideas from Plato to the present day to create a new theory of the meaning and evolution of icons and symbols. By assuming no prior knowledge and by developing his argument from first principles, he has written a basic text which includes all the necessary features: easy style, good organization, original scholarship, and historical depth. This is a non-technical book which will interest linguists, philosophers, students of communications and cultural studies, semioticians/semanticists, sociologists, and anthropologists.
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Add this copy of A Theory of Linguistic Signs to cart. $27.99, like new condition, Sold by Redux Books rated 5.0 out of 5 stars, ships from Wyoming, MI, UNITED STATES, published 1998 by Oxford University Press.
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Dark smudging along the bottom edge of the book, otherwise a good softcover with clean pages and light cover wear. Booksavers receives donated books and recycles them in a variety of ways. Proceeds benefit the work of Mennonite Central Committee (MCC) in the U.S. and around the world.
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