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A Handbook of Business Transformation Management Methodology

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A Handbook of Business Transformation Management Methodology - Uhl, Axel (Editor), and Gollenia, Lars Alexander (Editor)
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This book provides an integrative Business Transformation Management Methodology, the BTM??, with an emphasis on the balance between the rational aspects of transformation and the often underestimated emotional readiness of employees to absorb and accept transformation initiatives. A '360-degree' view on what business transformation means and how to manage it successfully, this handbook is suitable for business executives dealing with organizational change. A range of illustrative case studies ensure this is also a valuable ...

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A Handbook of Business Transformation Management Methodology 2012, Routledge, Oxford

ISBN-13: 9781409449805

Hardcover