Al Kernek

As a Baby Boomer himself, Al Kernek turned 62 just as the economic bubble began to burst and the Great Recession started to unfold. He and his family suffered all the emotional and financial consequences described within these pages, along with millions of older Boomers. He writes from personal experience. This book is an outgrowth of the research conducted as Al formulated his own survival plan. Some of this work is presented in a Website he established to help older Baby Boomers deal with the...See more

As a Baby Boomer himself, Al Kernek turned 62 just as the economic bubble began to burst and the Great Recession started to unfold. He and his family suffered all the emotional and financial consequences described within these pages, along with millions of older Boomers. He writes from personal experience. This book is an outgrowth of the research conducted as Al formulated his own survival plan. Some of this work is presented in a Website he established to help older Baby Boomers deal with the effects of the Great Recession and the disastrous impact on their retirement plans. Visit ... for recent developments and new programs targeted to help Baby Boomers. Also check out his blog (http: //BoomerMuse.BabyBoomerLifeboat.com) for discussion of current issues. Al is a former Air Force officer and Vietnam veteran with over thirty years of hands-on marketing and management experience in both Fortune 1000 firms and entrepreneurial start-up companies. He has an extensive background in Internet marketing and business consulting. His credentials include a bachelor's degree in mathematics, a master's degree in business management, plus many industry and company awards for outstanding achievement. He is also a licensed real estate broker in California. Al has published two previous books which are widely available in retail and online outlets. One is for real estate agents interested in email newsletters. This can be found at http: //... a Website dedicated to providing Internet marketing tools and services for Realtors. The other book is designed to help small business people and entrepreneurs seeking to market their business online. Both are written in plain English for non-techies. See ... for details. Among Al's many interests are a passion for bike riding along the California coastline, skiing, good mystery and horror novels, charitable works and mentoring small businesses. He resides with his wife and an assortment of critters in Menifee, California. Please contact Al with any questions or comments at his business email: akernek@Babyboomerlifeboat.com. All comments are welcomed. See less