This primer on data mining provides introduction to the principles and techniques for extracting information, from a business-minded perspective. A basic familiarity with the field of data mining concepts is built and then enhanced via thirteen data mining tutorials. Upon completion of these tutorials, readers will be fully able mine data on their own. Provides an extended case study to gives readers experience with the mining of credit card data; Includes complete data sets on accompanying CD; Data set from the CD are used ...
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This primer on data mining provides introduction to the principles and techniques for extracting information, from a business-minded perspective. A basic familiarity with the field of data mining concepts is built and then enhanced via thirteen data mining tutorials. Upon completion of these tutorials, readers will be fully able mine data on their own. Provides an extended case study to gives readers experience with the mining of credit card data; Includes complete data sets on accompanying CD; Data set from the CD are used in examples and exercises in book; Uses extensive examples from business, health, and science area.
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